Pepperfry focuses on offline presence, franchise model

“From a High Street business in top towns, I want to now become a neighbourhood store. I want to continue penetration in the cities in the top seven towns through franchisee expansions. Wherever I see more than 10,000 apartments (we want) they should have a Pepperfry store near them,” Ashish Shah, co-founder and COO, pepperfry.com, told FE.Click here to continue reading

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Pepperfry focuses on offline presence, franchise model